Avant L'Aube - Louis Vuitton

SentLab by WSSC — Fine Fragrance Concept Lab Logo

EAU DE PARFUM (UNGENDERED)

Avant l'Aube by Louis Vuitton bottle on dark background, ScentLab Coffee Break trend TrendStudio Edition 2 by WSSC

DESCRIPTION

Where the first light meets a coffee of rare distinction.

In the quiet hours before dawn, when the air is still cool and the pale light begins to colour the sky, the first coffee cherries are gathered before the morning heat sets in. From the highlands of Ethiopia to the mountains of Panama, their voyage has inspired a poetic fragrance that evokes the fleeting moment when night gives way to day.

Green coffee beans meet bright pomelo, while frankincense rises like mist through the last hour of night. At the heart, exquisite Geisha coffee meets iris pallida — earthy and powdery, cloaked in violet and echoing the blue and grey hues of the sky before sunrise. Oud, guaiac, and Australian sandalwood unfold beneath — smoky, creamy, almost mystical.

Avant l’Aube captures the beauty of a journey between darkness and light, where every note reveals a new horizon.

Avant l'Aube by Louis Vuitton Ingredients Shot conceptual visual with purple iris flowers and coffee beans on oud wood, ScentLab Coffee Break trend TrendStudio Edition 2 by WSSC
Neon pink squared sticker Floral subfamily Woody Olfactory Families WSSC visual branding

OLFACTORY FAMILY

OLFACTORY DIRECTION

Moodboard for Avant l'Aube by Louis Vuitton – bottle, iris flowers, coffee beans, black marble, LV monogram details,purple iris flower close up, bottle in the mist ScentLab Coffee Break trend TrendStudio Edition 2 by WSSC
Moodboard for Avant l'Aube by Louis Vuitton – bottle, iris flowers, coffee beans, black marble, LV monogram details,purple iris flower close up, bottle in the mist ScentLab Coffee Break trend TrendStudio Edition 2 by WSSC
Avant l'Aube by Louis Vuitton bottle against a sunrise gradient sky, ScentLab Coffee Break trend TrendStudio Edition 2 by WSSC
Avant l'Aube by Louis Vuitton bottle with monogram leather travel case, 180-degree view, ScentLab Coffee Break trend TrendStudio Edition 2 by WSSC
Louis Vuitton Brand Logo
WHY SO SCENTIMENTAL X LOUIS VUITTON 

DISCLAIMER: ALL PRODUCTS PRESENTED IN SCENTLAB ARE FICTITIOUS AND PROSPECTIVELY DESIGNED, AND ARE NOT INTENDED FOR COMMERCIAL SALE. SOME VISUALS AND BOTTLE DESIGNS ARE INSPIRED BY EXISTING BRANDS FOR HYPER-REALISM PURPOSES; WSSC DOES NOT CLAIM OWNERSHIP OF ANY ORIGINAL BRAND DESIGNS OR TRADEMARKS. ALL OLFACTORY DIRECTIONS ARE PURELY CONCEPTUAL AND DO NOT REPRESENT FINISHED FRAGRANCE FORMULAS.

INTELLECTUAL PROPERTY: ALL ORIGINAL CONCEPTS, PACKAGING IDEAS, AND STORYTELLING TEXTS ARE THE INTELLECTUAL PROPERTY OF WHY SO SCENTIMENTAL? AND MAY NOT BE REPRODUCED OR COPIED WITHOUT PERMISSION.